< Previous40 Business Link www.blmforum.net CORPORATE HOSPITALITY research you can get a complete picture of your delegates’ needs. Looking closer at different aspects of business events, choosing an accessible venue is a key priority. All guests should be able to enter the building or location with ease — this is something that can sometimes be overlooked when selecting older buildings that lack certain facilities such as step-free access via ramps and lifts, and accessible toilets. If you know that any of your delegates have a specific disability, make sure to plan ahead so any accommodations can be put in place. One will thus want to seek out venues with accessible facilities and amenities, in addition to those that allow for nearby drop-off points and close public transport. It is also valuable to consider a venue with quiet spaces, for when a guest may need to pray, reflect, meditate or simply find a quiet place, and whether it is gender and LGBTQ inclusive. You may want to assess the signage on bathroom doors, if attendees will list personal pronouns on name badges, and whether questions during an event are phrased in a way inclusive of all genders and orientations. These small considerations emphasise a firm’s willingness to go above and beyond for guests. Catering is another area for thought. The larger the event, the more diets will likely need to be accommodated. This may involve religious requirements for food, allergies, dietary restrictions such as lactose and gluten intolerance, lifestyle choices like veganism, and more. To gain a view of these, one could ask all attendees to fill out a dietary requirement form when they RSVP to the 38-41.qxp_Layout 1 06/02/2023 14:16 Page 3www.blmforum.net Business Link 41 CORPORATE HOSPITALITY © stock.adobe.com/WavebreakMediaMicro event. It is also helpful to keep a few spares of each type of meal on hand, in case of any errors. Alongside food, drinks options should be provided for all. With many people choosing to follow sober lifestyles for personal and religious reasons, a blend of alcoholic and soft drinks, as well as readily available water can ensure everyone has a good time. Furthermore, if there is an open bar, it is important to remind staff that they should act responsibly to maintain a comfortable and fun environment. When it comes to any content at events (training, speeches, etc.) organisers should look to use blended materials to appeal to all attendees, alongside inclusive language. A sign language translator may also be required as well as programmes using large print or Braille. Meanwhile presentations and parties should avoid lights that will be painful for people with epilepsy or sensitivity to light. When organising content and booking speakers it is also important to promote the ideas of people from diverse backgrounds. As you aim to incorporate more DEI into your corporate hospitality it is likely a business will not get everything in place or correct all of the time. Asking for and adjusting to feedback and showing a willingness to improve will allow your events to evolve to promote true inclusion, something that will only have a positive effect on your business in the long term. Moreover, instead of using guesswork, reaching out for insight from a DEI committee, another advocacy group, and conducting research can help ensure the most welcoming environment. 38-41.qxp_Layout 1 06/02/2023 14:16 Page 442 Business Link www.blmforum.net events Annual Payroll, HR and Employment Tax Update Friday 10 February Online Whether you have just one employee or a large workforce, you do payroll in house or use a payroll bureau, this annual update aims to keep you informed of the issues, regulations and changes affecting payroll management and compliance. It will also consider the tax implications and changes around staff employment and employee remuneration. Last but not least it will look at the broader HR matters that may concern employers now and in the year ahead, along with the potential impact of changes to and the introduction of new employment legislation. For more information visit www.streetsweb.co.uk/events/annual-payroll- hr-and-employment-tax-update/ Search Engine Optimisation and Google Analytics Thursday 16 February Online It doesn’t matter how good your website is if your customers can’t find it! At this workshop you’ll learn about how to make it easier for people to find your website online to help your business grow. You’ll find out about the principles of Search Engine Optimisation (SEO), the process of optimising a website so that it performs well in search engines including Google. The event will also talk about Google Analytics, a very useful digital marketing tool which allows you to measure and improve the results of your marketing campaigns. For more information visit www.scrgrowthhub.co.uk/event/search- engine-optimisation-and-google-analytics-2/ Networking at Napoleons Tuesday 21 February Napoleons Casino, Bradford Join this event at Napoleons Restaurant and Casino for an evening of networking with a range of other likeminded business people. This is a great chance to meet other local professionals and expand your own network over drinks and a delicious buffet included in the admission price. The event will run from 5pm - 6.30pm to enable you to unwind after a day at work. For more information visit https://wnychamber.force.com/s/community- event?id=a2v070000008P7VAAU HR Foundations for Growth Part 1: Effective Workforce Management Wednesday 22 February Village Hotel, Hull It’s never been more challenging to bring the right people into your business, in addition to holding onto your best members Business Networking at Retrodome Thursday 23 February Retrodome, Barnsley This new, unique networking experience, brings business and gaming together. If you love the old school, pixelated classics and long for that 80’s nostalgia – this is the event for you. This retro arcade houses a range of classic titles including Space Invaders, Pacman, and Gorf. Not forgetting the vintage home consoles and the epic Pinball Machine. Attend this event for a lunchtime packed with fun, games and networking. For more information visit www.scrgrowthhub.co.uk/event/business-networking-at-retrodome/ of staff. But with effective workforce management and development, your business can still get the people and skills it needs to flourish. This high impact workshop will take you through the key elements of effective workforce management, how workforce development planning can aid business growth and how to make a start on a workforce plan. For more information visit https://heygrowthhub.com/event/hr- foundations-for-growth-part-1-effective- workforce-management/ Powerful PR - Raise your Business Profile Thursday 23 February Online Learn how to use media coverage to raise © stock.adobe.com/ Vitalii Vodolazskyi © stock.adobe.com/ James Thew 42-43.qxp_Layout 1 06/02/2023 14:18 Page 1www.blmforum.net Business Link 43 your business’s profile, brand image and credibility. Making sure your business is visible has never been more important and PR is a powerful tool in the marketing mix. Much more than inches in the local newspaper, in the digital world, PR stories reach online media outlets, as well as traditional print and have the potential to be shared widely on social media to reach even more people and adding credibility to your brand. For more information visit www.businesslincolnshire.com/events/event- details/?id=4153&navigatedFromSearch=true Marketing Content your Customers will Love Monday 27 February Fusion@Magna, Rotherham In this workshop you’ll explore how to plan and create marketing content to promote your business, gain valuable marketing insight and strengthen your brand. It will talk about the different types of content, ways to recycle content, time saving techniques, and the basics of a direct marketing campaign that uses the content you’ve gathered. For more information visit www.scrgrowthhub.co.uk/event/marketing- content-your-customers-will-love-2/ Hidden Disabilities - Neurodivergence in the Workplace Wednesday 22 February Metro Bank, Sheffield The world of work has historically been a difficult place for employees with neurodiverse conditions to be themselves. But now, thanks to changing attitudes and developments within employment law, employers are starting to understand the unique talents and perspectives that those employees with conditions such as ADHD, Autism, Dyspraxia, Dyslexia, Dyscalculia, Dysgraphia, and Tourette’s syndrome to name but a few, can bring to their business. This event will take a closer look at neurodiversity, helping you understand the importance of implementing inclusive hiring practices and encouraging employees to speak their mind. For more information visit www.scci.org.uk/events/hidden-disabilities-neurodivergence-in-the-workplace/ Supplying the UK Defence and Security Sector Tuesday 28 February Lincoln Science and Innovation Park, Lincoln UK Defence and Security requires exceptional technology, and this creates huge opportunities for innovative businesses small and large. Lincoln Science & Innovation Park is supporting the establishment of a Regional Defence & Security Cluster of potential defence & security suppliers, enabling smaller businesses to meet with their approved and established counterparts, who can help them onto and up the supply chain. Starting with a networking lunch, at this event you will hear from the Greater Lincolnshire Local Enterprise Partnership, SRC UK - one of the prime suppliers to the US and UK military, and a number of other local businesses within the defence and security supply chain. For more information visit www.businesslincolnshire.com/events/event-details/?id=4166&navigatedFromSearch=true Networking @ Danum Gallery, Library and Museum Thursday 2 March Danum Gallery, Library and Museum, Doncaster This networking session with a difference will immerse you in the world of Albert Houthuesen in the Danum Gallery, Library and Museum. Curator Neil McGregor will give a short introduction to the display, and attendees will then have a chance to look at the works in the exhibition, while networking with like minded businesses. For more information visit https://business.doncaster- chamber.co.uk/events/details/chamber- networking-danum-gallery-library-and- museum-6697 © stock.adobe.com/ Rawpixel.com 42-43.qxp_Layout 1 06/02/2023 14:18 Page 2FEATURES Petrochemical Spotlight Freight, Storage & Movement Materials & Components Finance Legal Services REGULARS Commercial Property Motoring Corporate Hospitality Watch out too for the latest news from across the region in every sector Next month in March 2023 - Deadline 22nd February Visit us at www.blmforum.net where you’ll find the latest news as it breaks – and why not subscribe to our newsletters so you can have the latest news emailed to your inbox, in between printed issues? 44.qxp_Layout 1 06/02/2023 14:18 Page 1MARKETING OPPORTUNITY Business Link Magazine Group is currently seeking a focused driven and enthusiastic individual to join our busy team. This exciting role involves networking with a wide variety of diverse businesses, developing relationships and ensuring the highest possible level of advertisements are generated. You will explore new business opportunities and contact existing clients to promote the company’s portfolio of services. Duties will include: l Acquiring and developing a portfolio of local key accounts l Growing business from existing and new clients l Developing a high level of knowledge of your territory As an account executive you should also have the ability to work to deadline and have good IT skills and proven negotiation skills. In return for your commitment we offer a competitive salary and great career prospects. Please contact Angie Cooper on 01472 310310 WWW.BLMFORUM.NET/CAREERS yorkshire & lincolnsh hire’s leading business ma agazine april 2020 £3.5 50 safety Ensuring e e of factoriesThe futur fices healthyfKeeping of employee V w VOLUME35ISSUE4 .blmgroup.co.ukwww INTERN NATION AL A r ts ews Ingredient spotlight End off line packkaging T M£2.95 Suppor training WWWLINCWWW.LINC OLNSHIRETOOLNSHIRETO ODAYNETODAY.NET GROUP www.blmgroup.co.uk Business Link 45 www.blmforum.net LABELS • Plain / Printed Labels • Lasersheets • Fanfolded Labels • Thermal Transfer Ribbons • Barcode Labels RECRUITMENT WEDDINGSTO LET To receive a copy of the county’s most prestigious, full colour Wedding Guide, send a S.A.E. to: Lincolnshire Today Wedding Guide, Armstrong House, Armstrong Street, Grimsby, North East Lincs DN31 2QE Alternatively visit www.lincolnshiretoday.net/weddings where you can view the whole guide online If you are getting married then this guide is your must have accessory. It’s full of advice, hints and tips from the county’s top wedding specialists and will provide you with inspiration for your big day. B g T G B WEDDINGS/ S Planning for your special day? Ground floor offices to let - prime location in Grimsby • Superb Location - Close to the ports of Grimsby & Immingham - Great motorway links - Close to the town centre • Secure off street parking • High speed internet availability • A range of affordable office sizes Armstrong House, Armstrong Street, Grimsby DN31 2QE Tel: (01472) 310301 Email: s.fisher@blmgroup.co.uk To advertise your services on the 01472 310310 45.qxp_Layout 1 06/02/2023 14:19 Page 1And finally The world of Frazer The future of the workplace The new year always brings great excitement for Frazer. Not because it’s a fresh start, but because CES takes place every January, full of weird and wonderful businesses and gadgets! Frazer has taken on the very difficult task of exploring the convention, so you don’t have to travel to Las Vegas, dear reader! Amongst the wacky items that made their debut in 2023 were a handful of inventions that you may or may not want to integrate into your workplace. Tired of videoconference calls? Well, Zero Distance’s ‘Wehead’ is just what you need to shake things up. The head shaped device helps people at a meeting feel as though a remote attendee is in the room with them, moving screens with their face around as they move their own head. Alternatively, if your staff are way too loud on their phone calls then the Skyted mask may be your next investment. The facemask “absorbs” the voice, so no- one nearby can hear or listen in! Finally, as us desk-bound workers continue to be advised to move around more, and invest in sit-stand desks, Acer’s new eKinekt BD 3 offers something even better — an exercise bike-desk combo capable of charging your phone, laptop, or whatever else, saving energy whilst providing somewhere to work and workout at the same time! 46 Business Link www.blmforum.net adobe.stock.com/ Sushiman adobe.stock.com/ Tierney Missing the mark An insurance business known to take risks with its marketing was hit with waves of criticism last month after making the odd choice to push out a life insurance ad positioning serial killer Harold Shipman as the face of the campaign. DeadHappy placed a picture of Shipman next to text stating: “Life insurance: Because you never know who your doctor might be.” Shipman is believed to have killed hundreds of people before he was arrested in 1998. A statement from the company has since been released saying: “In our attempt to be provocative and make people really stop and think about their need for life insurance, we have made a mistake and for this we apologise. We will now go away and immediately review all of our current and future marketing campaigns to ensure that we learn from this mistake.” While Frazer understands shock-value can act as a successful method of raising a business’s profile, a step too far can easily be taken, with “tasteless” one of the kindest descriptions of the ad. Are you a cheese lover? This job may be for you Your guru in the world of bizarre jobs, Frazer is once again bringing Business Link’s readers a new side hustle opportunity! Mattress-reviewing website Sleep Junkie is looking to pay people $1,000 to eat cheese snacks before going to sleep. The five ‘dairy dreamers’ will help assess the truth of the belief that consuming cheese before bed causes nightmares, and if this is the case, whether some cheeses have more of an effect than others. Free cheese and an excuse to sleep, what else could one want from a job? adobe.stock.com/ LIGHTFIELD STUDIOS 46.qxp_Layout 1 06/02/2023 14:20 Page 1Printing|Copying|Graphic Design LOGOS | BRANDING | BUSINESS STATIONERY FLYERS & POSTERS | BROCHURES | NEWSLETTERS A0 COPYING & SCANNING | OS MAPPING CAD & PLAN PRINTING | PRINT FINISHING High Quality Print & Design in Lincolnshire N 01522 546118 E sales@lincolncopycentre.co.uk www.lincolncopycentre.co.uk Kingston Engineering Co. (Hull) Ltd Pennington Street, Hull, East Yorkshire. HUB 7LD. UK Tel: +44 (0)1482 325676 Email: sales@kingston-engineering.co.uk Website: www.kingston-engineering.co.uk Specialised precision machined components Corrosion prevention Component reclamation and enhancement Production machinery maintenance and repair Ex-stock power nuts and screws Specialised power screw products Leading Specialist Manufacturer and Producers of Bespoke Power Screws Over One Hundred Years Of Engineering Excellence 47.qxp_Layout 1 06/02/2023 14:20 Page 148.qxp_Layout 1 06/02/2023 14:21 Page 1Next >