Performance-led marketing communications agency, Source, has further expanded its team with a new senior recruit.
The Leeds-based business, which works across PR, SEO, paid digital and social media, has appointed Hayley Stansfield as head of digital PR.
Hayley, former head of content marketing at XLMedia PLC, brings 12 years’ experience to the Source team and will play a key role in improving the online visibility and authority of its clients by creating a robust Digital PR strategy for the business.
Commenting on her appointment, Hayley said: “I am thrilled to be joining an agency with such a great reputation and a versatile client portfolio. This creates the opportunity to produce some really exciting online PR campaigns and can’t wait to get stuck in.
“A key part of my role will also include defining clients’ digital PR goals and creating a robust reporting strategy to show the true value of the links and coverage earned for clients.”
Chris Hughes, director at Source, adds: “Now is an exciting time to have Hayley join the business following new client wins. To elevate the agency and become more digitally minded, it is essential we onboard the right people and create a knowledgeable team to help grow the business. Hayley joins as part of the agency’s ambition to grow and diversify our service offerings.”
