Leeds-based communications agency Yasper has appointed Bethany Lunt as an Account Manager to help drive the business forward and lead on some of Yasper’s new accounts across multiple sectors, including property and construction, healthcare, and telecoms.
She joins the business as a strategic communicator with a wealth of agency experience in media relations, content, and digital, across a range of B2B industries.
The appointment coincides with Yasper’s recent client win with Manchester-based property firm BR2.0 to deliver a media and content brief across its group of companies, as well as a landmark new piece of work in the healthcare sector.
Julian Pearce, Founder and MD at Yasper, said: “This hire is of great strategic importance to Yasper’s growth, and I was immediately impressed with Bethany’s knowledge, experience and capability. Not only will she take a lead on delivery for a range of Yasper’s key accounts, but she will be integral to the future growth and direction of the business. She’s a great fit for the agency and will be a brilliant addition to the team.”
Beth will also be focusing on Yasper’s sub-brand, Y-content, with an aim to deliver a range of fixed-price content solutions, including social media, copywriting and web services.
Beth added: “My role with Yasper feels like the natural next step in my career. From my initial chat with Julian, it was obvious we shared the same ethos in terms of what it means to deliver true value-driven comms for clients.
“Getting under the skin of clients’ businesses and truly understanding the sectors they work in is the key to producing high quality and impactful communications. As Yasper continues to grow, I’m excited for my role to evolve, I’m looking forward to working alongside the team at Umpf too.”
