Hull City Council has joined forces with some of the biggest organisations in the area, including Reckitt, the University of Hull and Marketing Humber to support the launch of the Oh Yes! Net Zero campaign – marking the start of the city leading the region and the UK to a net zero future.
The Oh Yes! Net Zero campaign will unite businesses, organisations and communities to raise awareness and help drive down carbon emissions, encouraging everyone to make changes towards a net zero future. The initiative aims to develop an innovative economic model in Hull to reduce carbon emissions and support a net zero future in an economically viable and sustainable way.
Daren Hale, Leader of Hull City Council, said: “Hull City Council declared a climate emergency in 2019 and we set ourselves the ambitious target of achieving net zero emissions by 2045.
“This campaign is one way in which our city and region can showcase what it is doing and will do to achieve net zero, whilst encouraging other organisations and local people to join us on this journey.”
Laxman Narasimhan, CEO of Reckitt, which was founded in Hull in 1840, said: “I’m excited that Reckitt, along with our coalition of partners, is bringing together the people of Hull and the Humber to shape the region’s net zero future. As a leading consumer hygiene, health and nutrition company, we’re extremely proud of our 182 years’ heritage in the city and are committed to the role Reckitt plays in creating a cleaner, healthier world for all.
“We are also laser-focused on delivering on our sustainability commitments, targeting a 65% reduction in carbon emissions by 2030, and are committed to helping everyone take the best possible care of the world we all share.”
