Sheffield-based land promotion and planning business Hallam Land has sold 632 residential plots at Pickford Gate in Coventry to national housebuilder Vistry Group.
The completion of the sale to Vistry by Henry Boot subsidiary company Hallam follows exchange of contracts on about 600 plots in the Midlands. The disposal meant Hallam achieved its 2024 financial target with sales of c.2,800 plots last year. While this was marginally below Hallam’s sales target of 3,000 plots for the year, the sale of 52 acres of employment land in Coventry to Royal London in November 2024 offset the volume reduction.
Hallam secured an initial planning promotion agreement with the landowners to promote the wider ‘Pickford Gate’ site in 2015. A planning application was submitted in 2018 which secured outline planning consent in 2021 for the 52-acre employment land parcel, as well as 2,400 homes, of which at least 25% are proposed for affordable housing along with a primary school, district and local centres, green open spaces, community facilities and playing fields.
This is Hallam’s fourth sale at Pickford Gate. The previous transactions include the sale of 250 plots to the UK housebuilder Countryside Partnerships in March 2023 and the sale of 491 plots to David Wilson Homes in September 2024 as well as the 52 acres of employment land sold in November 2024. Hallam retains 1,027 plots for future sale on the site.
