Leeds-based digital marketing agency Creode Agency is expanding with a £100,000 investment from Finance Yorkshire, using the money from Finance Yorkshire’s business loans fund to support its acquisition of Blue Digital, another Leeds agency.
The acquisition will enable Creode to strengthen its service offering to clients across the Yorkshire region. The agency provides marketing, brand and website development and digital media support to B2B SMEs in professional and financial services and other sectors.
Creode employs 28 people and is managed by CEO Guy Weston, who said: “The acquisition complements our offer to clients and strengthens our broader proposition, particularly in the Google Ads and SEO space which is a growing area for us.
“The benefit for clients using an integrated agency is that we can be more efficient on their behalf – we have the overview of the different elements of work and can keep our focus where it needs to be.
“There are lots of opportunities in Yorkshire to grow,” said Guy. “Acquisition is a good way to gain additional clients and we would look to do it again beyond the next 12 months.”
Alex McWhirter, chief exec of Finance Yorkshire, said: “Digital and creative are among the fastest growing sectors in Yorkshire and particularly in Leeds. Creode has a strong track record as digital marketeers and we are pleased to support them in their growth journey.”
