Saturday, November 23, 2024

Ultra-luxury cars get new-look home in Leeds

Yorkshire-based JCT600 has made its largest-ever single investment in a dealership site with the transformation of JCT600 Brooklands in Leeds to create new homes for Aston Martin, Rolls-Royce, and Bentley.

The creation of the state-of-the-art multisensory showrooms has also added five new jobs, and brings the three iconic marques together on one site for the first time anywhere in the UK

JCT600’s automotive history at the Brooklands site on Ring Road, Lower Wortley dates back to 1999. Since then, it has been refurbished three times, but never fully redeveloped until now. The idea for the project was conceived in 2018 when JCT600 added Rolls-Royce to its stable of luxury brands, but was delayed due to Covid. Work started on site in the summer of 2023 with the project finished a year later.

John Tordoff, executive chairman of JCT600, said: “Our very first showroom built on Sticker Lane in Bradford in 1960 was called ‘Brooklands’ so the name means a lot to my family and the business.

“We’re incredibly proud to be the first company in the UK to bring these three iconic British brands together under one roof in what is a unique luxury vehicle destination. It’s yet another demonstration of our total commitment to the brands we represent, our loyal customers and to the Yorkshire region.”

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