Brighouse-based ingredients company Eurostar Commodities has appointed Jason Bull as MD.
He has worked in the business for more than 20 years, and has been instrumental in tripling the size of the business to a £15m turnover worldwide operation and with the UK’s most trusted and well-known food brands.
The compoany’s founder was Jason’s father Phillip, who established the company in 1994 and will become Chairman. The business has also made senior appointments to international logistics, purchasing, marketing and sales bolstering the team to 23 people in the UK, with a large network of global partners.
Jason has pioneered the company’s technical development creating new products, brands and creating the award-winning Gluten Free Chapati flour range. Sales of the range have more than doubled on the same period as last year (2022 – 2023). He has also shaped global infrastructure enabling Eurostar’s global network of food producers to supply Britain’s leading brands. He has spearheaded the companies’ role as an Export Trade Champion for the Government’s Department of Business and Trade, and launched the UK’s first Clean Label production facility.
He sad: “I am excited to be leading the business into this next chapter. We have achieved successful growth, beyond our highest expectations in a challenging global economy. I have ambitious plans for continued growth, product development and international supply of high-quality foods. I am most proud of our market leading share in the sushi rice category and the development of our high-quality gluten free flours which have revolutionised the market. We have a fantastic team who are the best in the business and together we deliver a significant and consistent service to the UK food industry.”
Jason’s initial plans for 2024 include expansion into a triple-sized factory facility; increased capacity in purchasing and logistics; several new food brands; increased gluten free product development; creation of new consumer brands in emerging farming sectors for sustainability; and an increased presence in UK, Northern European and Middle Eastern retail and foodservice as well as physical expansion into Europe.